The Drinks Business

Henkell Freixenet, one of the world’s leading sparkling wine producers, saw 23.6% growth in its booze-free fizz last year, lending further weight to the argument that no/low could be the future of fizz.

A potentially game-changing finding from Henkell Freixenet’s latest financial results is the significant leap made in sales of its alcohol-free sparkling wine. According to the German company, whose full-year results for 2024 show it reached €1.25 billion in revenue (excluding excise taxes), sales of its Mionetto 0.0%, Freixenet 0.0% and Mionetto Aperitivo non-alcoholic increased by 23.6%. This towers over the growth of Henkell, for example, which is the most exported sparkling wine brand from Germany, which shot up by 8.3%.