BULGARI kicked off celebrations for the Year of the Snake in Shanghai with an exceptional immersive art exhibition inspired by the Maison’s legendary icon, revisited by 19 Chinese and international artists.

Featuring 28 artworks by 19 Chinese and international artists – 11 of them created exclusively for the occasion – the exhibition is an invitation to explore the captivating meanings and interpretations of the snake through art, history and contemporary permutations. The event included a worldwide premiere for a work entitled “Infinito: AI Data Sculpture” by Refik Anadol, a 3D sculpture set in the centre of a 360-degree mirrored room.

BULGARI CEO Jean-Christophe Babin welcomed over 350 guests for the inauguration at Zhangyuan, a historic public space in Shanghai that has become a prominent cultural and commercial hub, embodying a merging of Chinese and Western elements, along with the city’s never-ending transformation.