818 Tequila and Set Active have announced “The Playbook,” a new limited-edition capsule collection designed as a weekend uniform for tailgates and game days. The collaboration merges 818’s recognizable colour palette with Set’s signature silhouettes.

Before its official release, “The Playbook” made a debut at Tailgate with 818, an event powered by Uber Eats and held during the UT Austin vs. Oklahoma matchup in Dallas on Oct. 11. The pop-up event served as an early preview of the capsule.

“We wanted to bring the fun and energetic spirit of tailgating to life in Dallas and our Tailgate with 818 event did exactly that. Teaming up with SET on The Playbook collection brought it full circle with a modern, effortless take on your new game-day uniform,” Kendall Jenner, founder of 818 Tequila, told WWD in a statement.