To mark the centenary of the Shalimar fragrance, Guerlain is presenting the contemporary art exhibition En plein cœur, a celebration of the essence of love, curated by Hervé Mikaeloff and Benoît Baume.

Inspired by the myth of Shalimar, the legendary love story between an emperor and his muse, the exhibition explores the many facets of this universal emotion through the lens of artistic and olfactory creation.

The works by the participating artists dialogue with Guerlain perfumes or olfactory creations by Delphine Jelk, in perfect harmony with their inspiration and artistic universe.

At the heart of this multi-sensory journey, visitors discover “love potions” to experience and feel. The fragrances are showcased through an ingenious device conceived by Mazen Nasri, artistic director and founder of the Magique Studio multi-sensory design studio.