Paramount+ is to launch an ad-supported tier and a new premium subscription tier in the UL and Ireland later this month.

Following its launch in Australia, Brazil, Canada, Mexico and France, the addition of the 'Basic (with ads)' tier marks the start of Paramount's ad--supported plan in Europe.

'Basic (with ads)' will be priced at £4.99 per month in the UK and €5.99 per month in Ireland.

It includes access to the full library of content on Paramount+ and wo;; give advertisers access to 'premium content for targeted ad placements.'