Italian fashion house Miu Miu returns to the Parisian contemporary art fair, presenting "30 Blizzards," an immersive performance by Helen Marten.

Miu Miu presents "30 Blizzards" by Helen Marten.

Miuccia Prada's fashion house is strengthening its ties with the art world. After "Tales & Tellers" in 2024 , it is signing its second participation in the Art Basel Paris program , the unmissable contemporary art event that brings together collectors, institutions, and creators in the heart of the capital every year. From October 22 to 26, the brand is presenting "30 Blizzards," a multidisciplinary work by British artist Helen Marten .